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August 21, 2019

Embracing the ZERO moment of Truth

Bill Gates famously said, “Content is King”, and in no situation is this more relevant than when it comes to SEO. Truth is, if you are working in any sort of online industry, whether it be content development or advertising you will most likely have...

August 7, 2019

The Dicomm McCann 3 step guide on how to nurture influencers for your brand

One of the secrets for advertising success is to make brands relevant to the target and connect with their audiences. Whilst the subject of advertising is broad and has evolved today, we will focus on nurturing influencers for your brands. Social media presents the opportunity...

August 4, 2019

Cassava Smartech Launches Pan African app “Sasai”

On the first of August 2019 the team launched yet again, another Pan-African project “Sasai”. The launch event was held at Ster Kinekor Sam Levy, being a first of its kind on the continent. The event was filled with loads of fun activities for guests...

August 1, 2019

MD’s Note

It’s 1 August – A note from the MD There is always a debate about the ideal period of time that one should be at the helm of the business before they are seen to cause damage. I joined the Dicomm Group on the 1st...

June 11, 2019

Does Zimbabwe need a brand manual?

With the 2019 Africa Cup Of Nations getting underway in June, the Zimbabwe Football Association and their kit partner Umbro finally put an end to the speculation that was rife among Zimbabweans. The kit however did not meet the expectations of the people. A number...

June 11, 2019

Dicomm Launches Generation Africa & GoGettaz in Sandton Johannesburg

A small boy runs towards an open field deep in the middle of Africa. Ba bump, ba bump! His heart pounding so fast he can almost feel the beat run down his entire body. As he approaches the field in his village, he slows down...

March 20, 2019

Dicomm Wins Zuva Petroleum – former BP & Shell garages

From the minute we received an email from Zuva Petroleum regarding their Digital and social media presence, we knew this one would need ‘Energy Everyday” They say the journey of a thousand engagements online starts with a ‘search’. We immersed ourselves in becoming a solution...

March 12, 2019

Tap. Tap. Tap. “Help is on its way”

How does digital innovation plays a meaningful role in the lives of everyday Zimbabweans? Ambulance services now just a few clicks away. Last week we took part in launching the latest innovation from the Vaya brand – Vaya Ambulance. A digital platform design to connect...

February 7, 2019

Who said you cannot be paid by the tax payer?

Who said you cannot be paid by the tax payer? “…but in this world nothing can be said to be certain, except death and taxes.”  ― Benjamin Franklin In Zimbabwe, tax is a very sensitive issue, one that is not accepted with open arms. The dilapidating...

November 18, 2018

Video content is no longer the next big thing!

No doubt you’ve already heard that video content is a big deal – but what you may not realize is just how influential video can be, and where it’s most effective. Storytelling within marketing is certainly nothing new. The concept – to create compelling stories...

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